What does "exclusivity" actually mean? +
For every market × practice-area combination you buy, only your firm receives those leads. If a competitor in your county runs a search ad that drives a qualified MVA claimant, that lead routes to you — not them, not anyone else. We close the market when it's full so exclusivity holds.
How is "signed retainer" defined for billing? +
A signed retainer is a written engagement letter (or equivalent) between the claimant and your firm, executed within 30 days of lead delivery. We never bill on a "lead delivered" or "appointment set" basis. We bill on outcomes. Full audit log of every signed case is shared monthly.
What's the 7-point qualification process? +
Liability clarity, injury severity & treatment status, jurisdiction match, statute-of-limitations window, contact quality (live answer vs. voicemail), retention intent (live call confirming the claimant wants legal help), and conflict screening. Leads that fail any check don't ship.
Can I pick specific counties, or do I have to take a whole state? +
Counties. Most clients start with 1–3 counties and scale up as signed-retainer volume stabilizes. State-wide exclusivity is available for firms running multi-office intake.
What happens to leads I don't sign? +
You don't pay. We track every delivered lead through 30 days. If no signed retainer is logged by day 30, the lead drops to your "unbilled" column and you owe nothing. We share weekly conversion reports so you can see your own close rate.
Do you do live transfer or just web leads? +
Both. Default is real-time web lead + email + CRM webhook. Live call transfer is optional and adds ~$80–$140/case depending on volume. Most MVA clients use web-first + live-call for high-value cases (commercial truck, surgery-confirmed, rideshare).
Is there a contract? +
Month-to-month after a 90-day pilot. The pilot locks the market for you and tests signed-retainer volume against an agreed target. If we miss, you can exit the pilot with no penalty. After the pilot, it's month-to-month with 30 days' notice either way.